Our Market Entry Program
for Startups and international companies
We accelerate your market success in Digital Health in Germany
Our Sales Operations Model provides the local expertise and infrastructure you need to hit the ground running. We help you to get your business running with services from market research and lead generation to cold outreach.
At Digital Health Port, we act as your local execution partner to transform your international success into German market leadership.
From market research to Akquisition and closing
Our Services
Our Sales Operations Model provides the local expertise and infrastructure you need to hit the ground running:
Market Entry Strategy: We prepare your roadmap, identify relevant target groups, covering everything from regulatory requirements to reimbursement pathways.
Localization & Marketing: More than just translation – we adapt your marketing materials and landing pages to meet German medical standards and expectations.
Local Outreach & Lead Generation: Our team helps you identify and engage German decision-makers in hospitals and insurance funds. We have a big network from all across healthcare. From clinics to elderly care.
Key Account Management: We represent your interests in Germany and build sustainable relationships & trust with local stakeholders and assist you until the deal is closed.
Sales Infrastructure: We set up the outreach funnels and processes so you don’t have to hire a full local team from day one and also present you on relevant exhibitions.
Tender Management: We provide expert guidance through the rigid landscape of German public and private tenders (e.g., GKV). Our team researchs tenders, that fit your product.
Technical Support: As we have a IT-Team inhouse we are able to support your Digital Health solution all around technical implementation, technical & 1st and 2nd level support & software engineering
Our Sales process
- Strategy meeting: We analyze your target group and sales goals.
- Campaign launch: We launch the lead campaign and begin our mail-call-mail acquisition.
- Celebrate deals: Your inbox fills up with qualified appointments or direct sales.
Why Digital Health Port?
- Quality over quantity: We filter leads according to your criteria before they reach your team.
- Experienced closers: Our telesales experts are masters at handling objections at the highest level.
- Transparency: You maintain an overview of your leads at all times and strategically accompany the project throughout.
Our Process
Digital Health Port offers a structured, three-phase collaboration process designed to seamlessly transition international innovators into the German healthcare market. The journey begins with a focused Onboarding to align on product goals and pricing, followed by a deep-dive Market Analysis that identifies early adopters and defines a concrete sales strategy. Finally, the partnership moves into Operations, where our team acts as your local execution arm, handling everything from German-language marketing and lead generation to objection management and closing deals. By combining strategic consulting with hands-on sales support, we ensure your digital health solution scales efficiently without the need for an immediate local hire.
Where we help
- Gatekeeper Frustration: Difficulty reaching the actual decision-makers in highly hierarchical hospital structures or insurance funds without a "warm intro."
- High "Cold Start" Costs: The financial risk of hiring a full local sales team before the product-market fit in Germany is even proven.
- Lack of Physical Presence: Missing out on crucial trust-building opportunities at local trade fairs (like DMEA or Medica) because the team is based abroad.
- Infrastructure Overload: The administrative burden of setting up local outreach funnels and CRM processes specifically for the German market.
- The "Translation vs. Localization" Trap: Marketing materials that are merely translated—rather than adapted to German medical standards—fail to gain clinical trust.
Lets work together
Lets accelerate your business together. 🚀 We handle the complexity of the German health care system so you can focus on scaling your innovation.
👉 Are you planning your German market entry for 2026? Let’s talk about how we can help to make your journey successfull.
Testimonial:
Review from Jonathan Larbey – CEO of T-Pro:
The DHP’s 100-day “Proof-of-Market Sprint” program was a good first step for us and incredibly valuable in assessing the current market situation in Germany. Working with the DHP helped us to better assess our opportunities with sound results and gave us direct access to potential customers. During the 100 days, we received excellent support – all our questions regarding the lead generation process were answered quickly and conscientiously, which quickly led to the establishment of a strong relationship of trust. I was particularly impressed by the rapid success achieved by presenting our dictation solution to an initial customer, as well as the very friendly and results-oriented teamwork. For this reason, I can highly recommend the DHP’s market entry program.“